The place you were looking for. It was here all along.

Palazzo Firenze. Luxury overlooking Pescara's most iconic street.

Sea, mountains, city — all within reach. A 1925 palazzo restored with Parisian elegance and a London character.

Explore the rooms

A 1925 palazzo in the heart of Pescara. Solid, elegant, unmistakable. Restored with respect, reimagined with vision. Six rooms. A hospitality you won't forget.

Interni Palazzo Firenze
Dettaglio Architettonico Palazzo Firenze
Palazzo Firenze Dettaglio Storico

The Story.

It has been standing so long, no one quite remembers when it began. It has changed purpose many times, but never its vocation: hospitality. Today it has returned to what it has always been. A symbol, a refuge, a dream.

Discover the story

Your stay, tailored.

Breakfast at selected venues.
A private sunbed 150 metres from the sea.
A butler always on hand.
The rooftop all to yourself.
Every detail anticipated, before you even ask.

Breakfast

The Sea

Butler

Rooftop

Discover all services

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